Terry Vermeer

Terry VermeerTerry VermeerTerry Vermeer

Terry Vermeer

Terry VermeerTerry VermeerTerry Vermeer
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Business

Business is all about providing value to real people!  The customers you serve as well as the suppliers and colleagues you work with.  Business is about creating value for others and solving real problems.  When you focus on win-win scenarios, success naturally follows.


Below are some of the books that have provided me value in my business pursuits.

Learning

Business Made Simple

A great book, simple to read the breaks down the key elements of business into an easy to understand framework.

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The Introvert's Edge

I myself am an introvert, and this book really helped me to see the unique advantage that introverts have.

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Think Big, Act Small

Think Big, Act Small

An excellent book that teaches you how to remain humble and focus on bringing true value to your customers and grow profits.

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The Lean Startup

The Challenger Sale

Think Big, Act Small

A great book on applying iterative design principles to business.  In my opinion this is the only way to win.

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The Challenger Sale

The Challenger Sale

The Challenger Sale

A great book to make you think about how you sell and teaches you to focus on critical thinking rather then relationships.

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Blue Ocean Strategy

The Challenger Sale

The Challenger Sale

This book explains how markets work and how to create new markets.  This is key to survival in business.

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